EVENT FOLLOW-UP AND POST-EVENT NURTURING PROCESS

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[ ] Retrieve Attendee List: Fetch all entries from the 'Event Attendees' data model for the specific event ID.
[ ] Create Post-Event Summary Entry: Create a new entry in the 'Event Reports' data model to serve as the master record for this follow-up cycle.
[ ] Calculate Total Attendance: Sum the number of 'Checked-in' attendees from the Attendee list to get total event reach.
[ ] Calculate Average Satisfaction Score: Calculate the average of 'Survey Score' fields from attendee feedback entries.
[ ] Calculate ROI Metric: Execute a formula comparing 'Total Event Cost' vs 'Estimated Lead Value' gathered from attendee data.
[ ] Assign Feedback Analysis Task: Create a task for the Marketing Manager to review and categorize qualitative survey comments.
[ ] Assign Thank You Note Task: Create a task for the Account Executive to send personalized follow-ups to VIP attendees.
[ ] Update Event Status: Update the status of the 'Event' data entry from 'Live' to 'Post-Event Processing'.
[ ] Send Mass Thank You Email: Send a standardized 'Thank You for Attending' email to all entries retrieved in the Attendee List.
[ ] Send Speaker Appreciation Email: Send a personalized email to the speakers listed in the Event Data Model.
[ ] Create Content Repurposing Task: Create a task for the Content Team to turn event recordings/photos into social media posts.
[ ] Fetch High-Value Leads: Filter the attendee list to identify entries marked with 'High Intent' or 'Decision Maker' status.
[ ] Send Targeted Sales Nurture: Send a specific follow-up email containing a whitepaper or demo link to the High-Value Leads identified.
[ ] Send Event Summary SMS: Send a short text message to VIP attendees with a link to the event photo gallery.
[ ] Generate Post-Event Performance Report: Generate a formal report summarizing attendance, satisfaction, and ROI for stakeholders.
[ ] Update Lead Status in CRM: Update the 'Lead Status' field in the Lead Data Model to 'Nurturing' for all attendees.
[ ] Schedule Post-Mortem Meeting: Create a task to schedule an internal team meeting to discuss event learnings.
[ ] Cleanup Temporary Workshop Data: Delete temporary session-specific data entries that are no longer needed after the event concludes.

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